Fabien Callens


Fabien Callens
Marketing Director

Originally from Nancy in France, Fabien studied for his MBA in London and is also a member of the Chartered Institute of Marketing. He has worked for the Kenneth Green Group since 1996.

In his role as Marketing Director he is responsible for the liaison with KGA’s brands, discussing their international strategies and making sure they are applied to the UK market for maximum gain. He oversees the implementation of all the operational marketing elements, including launch and distribution strategies, in-store animation, price positioning and media selection. With his team, he reports on the brand activities to the brand owners, analyses results, assesses new opportunities and defines further action plans to grow and nurture brands into the future.

He speaks English, French, Spanish and German and likes nothing better than spending time with his family.